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How is advertising different from marketing?

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I’ve seen people say they work in advertising or marketing and started wondering if there’s actually a real difference between the two or if they’re basically the same thing

Marketing is like the whole tree, and advertising is just one of its branches.

Marketing usually happens inside a company, while advertising is often handled outside through agencies.

It can also be split into “hard selling” and “soft selling” approaches

Marketing is about attracting and building a base of customers. Advertising is just one part of it, focused mainly on grabbing people’s attention

Nowadays, marketing is often more about systems and processes like automation, performance tracking, and growth. It’s not really seen as purely creative work in the traditional sense anymore

Posted daily for 90 days. Engagement was mediocre. Then one post hit. 2M views. 400 leads. 12 clients. Consistency meets luck.

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